Coca-Cola
“Merry Birthday”

In December’s glow, when Christmas lights steal the spotlight, Coca-Cola’s “Merry Birthday” campaign shines a gentle beam on those whose birthdays quietly fade away.

In Cascais, a surprise unfolded, a town transformed into a festive embrace for Olivia, born just before Christmas. Hidden cameras captured a joyful secret: a celebration of life amid the holiday cheer. 

This act of kindness, the final note of “The World Needs More Santas” campaign, reminds us that every birthday deserves its own moment to sparkle, even in the season of miracles.